I’ve experimented with hundreds of skincare products over the years, and the biggest lesson I’ve learned is this: don’t believe everything you read online, especially if it’s about a beauty product. Until you’ve seen for yourself that it works, stay skeptical. When Dr. Bronner’s Pure Castile Magic Soap popped up on my feed, I’ll admit that I was interested, but knew better than to make assumptions without trying it myself.
I haven’t always been so cautious. The phrase “don’t believe everything you hear online” often goes in one ear and out the other, especially when it comes to whatever the TikTok algorithm shows me that day. I’ve been duped by every facial fade and skincare solution that has popped up on my feed. The dozens of products stockpiled in my medicine cabinet and scattered across my vanity serve as proof that I can’t seem to stop falling for the beauty industry’s marketing strategies. Sure, a few genuinely excellent formulas have made their way from the internet into my regular routine, but most of these so-called “holy grail” products eventually proved themselves to be all talk.
As someone who grew up with the importance of skincare and hygiene ingrained in me, I’ve always prioritized my multistep routine, and after years of trial and error, it’s one I find it hard to stray from. However, a few weeks ago, during one of my nightly social media scrolls, a video showing all the many ways Dr. Bronner’s Pure Castile Magic Soap can be used found its way into my TikTok algorithm and immediately caught my interest.
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