If you purchase something from our posts, we may earn a small commission.
A legendary makeup artist’s beauty brand is expanding into body care, igniting excitement among its fervent fanbase.
Backstage icon and bestselling author Bobbi Brown, 68, created Jones Road in 2020, four years after departing her namesake makeup brand, Bobbi Brown Cosmetics. The brand’s well-designed formulas, universally flattering shades, and sleek packaging are appropriate for all ages, but Jones Road is particularly focused on creating makeup and skincare products for women over 50—a woefully underserved consumer base in a market oversaturated with glittery, Gen Z-coded products.
The post The Best Beauty Brand for Women Over 50 Enters New Category appeared first on The Daily Beast