Since First Lady Melania Trump’s documentary arrived in theaters on Friday, the Trump administration has worked overtime to declare the film a success. But their spin on the film’s numbers dismisses a stark reality.
The film exceeded early market projections, which placed earnings between $1 and 2 million, by grossing roughly $7 million at the box office during its opening weekend. It now has the highest opening for a non-musical documentary in a decade.
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