‘Melania’ Backlash Causes Huge Surge for Michelle Obama Doc

The nationwide release of the Melania Trump vanity documentary has reminded audiences that they could be watching a movie about a first lady who actually lived in the White House.

Viewership of Netflix’s film about Michelle Obama, Becoming, surged over the weekend, a period that coincided with the release of the widely panned documentary Melania.

The film about the wife of former President Barack Obama, Donald Trump’s first White House predecessor, saw an increase of roughly 13,300 percent in total minutes viewed compared to the previous weekend. From Jan. 30 to Feb. 1, Becoming racked up 47.5 million viewing minutes, according to The Hollywood Reporter, citing data from Luminate.

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