Celebrity chef and Food Network star Guy Fieri, 58, just released the full Super Bowl ad behind his viral “regular guy” transformation that showed what the TV personality might look like without his famously eccentric style.
Fieri freaked people out in January by posting a photo in an outfit that would better fit in at a Ruby Tuesday happy hour than be better suited for a Ruby Tuesday happy hour than Diners, Drive-Ins and Dives.
Today, Bosch released its full Super Bowl ad featuring Fieri’s makeover. For his metamorphosis from high-energy chef to “basic bro,” Fieri swapped his signature bleached, spiky hair for a plain, side-parted style, leaving him virtually unrecognizable.
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