Beyond Sonder and Marriott's messy breakup, employees and customers are paying the price

In this Sunday edition of Business Insider Today, we're talking about how the sudden Marriott-Sonder breakup affected employees and customers.

Welcome back to our Sunday edition, where we round up some of our top stories and take you inside our newsroom. Do you have a little over $520 to spare? That's enough to buy one plain white T-shirt from Mary-Kate and Ashley Olsen's luxury brand, The Row. (And that's one of its most affordable items!) BI's Madeline Berg dives into why The Row's white tee costs so much.


On the agenda today:

But first: Who pays the price?


If this was forwarded to you, sign up here. Download Business Insider's app here.


This week's dispatch

No vacancy

Notice of Closure at a Sonder hotel

I walked by a Sonder property the other night and saw the infamous "notice of closure" sign hanging in the window.

"We sincerely apologize for the disruption and thank you for understanding," the four-sentence notice concluded in what is, let's be honest, some of the most bland and generic corporate speak you'll see.

In reality, the abrupt Marriott-Sonder breakup has been far more dramatic and unfortunate for the many customers caught in the middle of it.

As a quick refresher: It's been a week since Marriott suddenly ended its licensing agreement with Sonder, a short-term rental firm and onetime Airbnb rival.

Guests staying in Sonder properties were directed to vacate the buildings with very little notice. Many scrambled for new accommodations and pleaded with their credit card companies for refunds. (Here's what one expert is advising people to do.)

Business Insider reporter Aditi Bharade, who led our coverage on this story, spoke to several guests who described travel chaos, employee mismanagement, and financial fallout from the fiasco.

  • A retired tech executive visiting New York City said he had to spend "several thousand dollars more" to rebook at a new property. He said it was "very, very disruptive. They treated us so poorly."

Sonder employees also described being left in the dark, with some telling BI that they learned of the split from guests and had to deal with panicked customers while they worried about their own jobs. Sonder, which operated 140 properties and about 7,700 apartments, filed for bankruptcy on Friday.

The breakup serves as a reminder that customers often bear the brunt of corporate deals gone bad.

Sonder cofounder Francis Davidson, who stepped down as CEO earlier this year, lamented the news of the past week.

"I've poured my heart and soul into building this company, starting as a college student in 2014 and through the pandemic," Davidson told BI's Natalie Musumeci in an interview Thursday.

He added: "We all felt good about the positive momentum we were seeing in June when I left, and so to then see that the business has now run into a brick wall, it's just shocking to me."


Oops! Still expensive

Donald Trump walking in front of a line of large price tags displaying the American flag

Trump's message on inflation during the first few months of his second term was, essentially, deal with it. That message isn't landing with Americans.

People are tired of the constant sticker shock, and plenty of them blame the guy in the Oval Office. The Trump administration is learning a hard lesson the same way Biden did: You can't insist your way to a good economy.

Can Trump fix it?


Michael Burry's rizz

Michael Bury

Short-sellers like Andrew Left and Gabe Plotkin have long been despised by retail investors. The two crowds are often on opposing sides — with retail traders taking bullish positions on the stocks short-sellers are betting will fall.

"The Big Short" investor is an exception, though. Burry stuck it to the big banks in 2008 when he successfully predicted the market crash. That elevated him to hero status.

Why he's the exception.

Also read:


When a hedge fund wants you

Two businesspeople shaking hands, with one hand emerging from a pile of cash.

The world's biggest hedge funds are in the midst of a hiring crunch, but this time, employees are the beneficiaries. Firms are dangling swanky pay packages in an effort to either keep top performers or poach talent.

The billionaires in charge of these firms want something beyond just returns from their traders, and it's the opposite of many other big companies right now: loyalty.

The new rules of hiring.


Tesla's brutal year ahead

Tesla robot

AI teams at Tesla heard it straight from the boss: Next year will be the "hardest year" of their lives.

Ashok Elluswamy, the company's VP of AI software, delivered the message at an all-hands for Autopilot and Optimus employees. He told staffers they should expect to work more intensely than ever to meet ambitious AI project goals.

Ramping up.


This week's quote:

"I very much believe in the in-person working culture. We've been defragmenting our culture and trying to concentrate."

— Mustafa Suleyman, Microsoft's AI CEO, on why he wants his employees back in the office and working at open desks.


A local harvester carries a 55-pound basket of salt in Senegal's Lake Retba.

Miners risk their lives in one of the world's saltiest lakes

Lake Retba is a driving force of Senegal's economy, but extracting salt from the hypersaline lake brings its fair share of risks for local miners.


More of this week's top reads:

The post Beyond Sonder and Marriott's messy breakup, employees and customers are paying the price appeared first on Business Insider