Scouted: Awe Inspired and ‘Forbidden Fruits’ Just Dropped the Coven-Approved Jewelry Collab of My Dreams

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Every witch I know—myself included—loves the act of adornment. Whether it’s a dress that makes me feel more confident or a bold red lip that screams “don’t mess with me,” I’m a firm believer that getting dressed is its own kind of ritual. Jewelry, especially, is a significant part of my whole practice. Most of the rings and necklaces I wear aren’t just cute, decorative accessories—they’re talismans. The rings I put on every morning carry intention. So when a brand actually understands that, it’s a big deal.

Awe Inspired has built an entire universe of empowering jewelry anchored by feminine deities and figures, and it’s resonated among famous faces like Taylor Swift, Sarah Michelle Gellar, Cardi B, Selena Gomez, and Madonna. When I heard the brand had collaborated with the new film Forbidden Fruitsfor the new Awe x Forbidden Fruits collection, I screamed a joyous witch’s cackle.

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