Whenever I drive through downtown Lake Oswego—a suburb of Portland, Oregon that has more of a Stepford Wives vibe than a Portlandia one—I make a point to read the theater marquee at Lake Theater and Cafe. The sardonic, timely, or punny ways the moviehouse advertises its films first went viral during the COVID shutdown in 2020, even making The New York Times.
Now, the marquee is back in the news thanks to Melania Trump.
The theater first advertised its upcoming showings of the Melania documentary (directed by the Epstein files’ Brett Ratner) by quoting Sun Tzu’s TheArt of War: “To defeat your enemy, you must know them. Melania starts Friday.” They followed that up with: “Does Melania wear Prada? Find out Friday.”
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