Eschewing cleanser has long been seen as the domain of hippies, Burning Man attendees, and crust punks. But after hearing from women who take a rinse-only route for their skincare routine—and report their skin has never been better—and witnessing a growing opposition to sudsing up altogether, we’ve seen the soap-free approach go from completely granola to borderline Goop.
For many of us, lathering up with soap in the shower is a standard part of cleanliness and a much-needed daily reset, so we wanted to learn how people might avoid soap while maintaining an otherwise typical lifestyle.
Laura Tenenbaum, a woman in her 60s with glowing skin who lives in California, says it’s a personal decision—one that keeps her complexion happy and balanced, not dirty. She spoke to The Daily Beast about where her anti-soap stance began and the misconceptions about going (mostly) cleanser-free that she wants to dispel.
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